Setting up a new enterprise is probably one of the most challenging tasks in business, when the costs and risks are taken into account. Using the cloud as an IT solution makes good sense in straitened economic times, mainly because it can be implemented as a data management and customer relationship solution with minimal investment in hardware. When every cent counts, this can make the cloud an attractive prospect for a start-up company.
Starting up the way a company means to go on
Making a fresh start with a new project means the opportunities available by using the cloud can be taken advantage of without having to revamp old procedures and change employee attitudes, not to mention the practical disruption involved; the company simple gets going as it means to go on. Using the cloud from the beginning has advantages over deciding to consider it at a later date, when habits have become entrenched and moving the ethos of the company forward becomes a little like walking through mud.
A further advantage of using the cloud from the onset of trading is that the flexibility it affords for home working and non-office based communications is going to save a lot of on costs in the financially sensitive early days of getting established in the market place. Operating lean and mean with a cloud computing base means the company can think on its feet when there is a need to take advantage of new opportunities.
Making the cloud part of the business plan
The key to success with the cloud is doing enough planning and preparation to ensure the facility does everything it needs to do to ensure profitability, and this may involve keeping some parts of the operation traditionally IT based, whereas the more innovative elements of the business use the cloud to its full extent. Mixing and matching applications of the cloud can be a smart compromise for promising new businesses. Whatever solution makes sense for each individual business, it is important to acknowledge the cloud is no longer a novelty or a fly by night innovation; it is here to stay.
A flexible range of uses
New businesses opt to use the cloud in a variety of circumstances, whether it is for data storage, customer relationship innovations, sales and marketing, or a combination of everything. As the cloud matures, pricing of the different levels of models is coming down. While many business start-ups are choosing to wait until their perceived budget matches the cost of their specific needs, others are choosing to make efficiencies elsewhere so that they aren’t just matching but outperforming the way their competition is trending, right from the start.
Just as customers choose do much more of their business on mobile devices these days – and expect companies to have the same savvy – so too are modern companies using cloud functionality, with access to data from any enabled tablet or phone, anytime and anywhere.
The 9 to 5 mentality left home as soon as cloud computing became a feature of how forward thinking companies relate to their clients.